Growing Economy or Something Else: Why Are So Many Moving to Atlanta?
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Atlanta has emerged as one of the fastest-growing cities in the United States, attracting thousands of new residents each year. In fact, between 2020 and 2024, the Atlanta metropolitan area’s population grew by 4.7% and reached approximately 6.4 million people. On a smaller scale, between 2023 and 2024, the population grew by 75,000 people!
While its booming economy plays a significant role, other factors contribute to this migration trend. In this article, let’s explore the reasons behind Atlanta’s growing appeal.
A Thriving Job Market Always Brings in People (And Traffic)
Atlanta’s robust economy is a major draw for newcomers. The city is home to several Fortune 500 companies, including Coca-Cola, Delta Air Lines, and The Home Depot, providing ample employment opportunities. Similarly, the tech industry is expanding, with plenty of startups and established firms setting up operations in the area.
Last year, The leisure and hospitality sector gained an additional 17,000 jobs, with accommodation and food services contributing 14,600 positions. This represents a 5.5% growth in the sector, which significantly outpaces the national increase of 1.4%.
While all of this does stimulate a lot of growth, it does come with one major drawback– traffic. Atlanta was recently named one of the worst cities to drive in. Analysts looked at 36 major U.S. cities and three factors: traffic delay, vehicle ownership, and traffic-related fatalities. After analysis, Atlanta secured the top spot, beating other notoriously bad cities for driving, like Los Angeles and Nashville.
This is why it’s not uncommon for people to have the number of an Atlanta car accident lawyer on speed dial. For some reason, people drive incredibly recklessly in this city, and this is a cost you indirectly pay.
As Atlanta Personal Injury Law Firm states, car accidents are stressful events that come out of nowhere. You never really expect them to happen to you, but it’s always a possibility. So drive safe if you choose to move here for the great job scene.
Atlanta’s Cost of Living is a Key Advantage
Atlanta’s cost of living has been a significant factor influencing the city’s growth and attractiveness. One of the biggest draws to Atlanta has been its housing market. The city has historically been known for its spacious homes and reasonable rent prices compared to other major metro areas.
Even with the recent population surge and increased demand, the cost of living in Atlanta is still 3% lower than the national average. This takes into account housing, utilities, and groceries. On an individual level, housing is 6% cheaper while utilities are 10% more affordable than in other parts of the country. Meanwhile, groceries are the one outlier, with it being 1% higher than the national average.
When it comes to transportation, Atlanta provides multiple options. While driving is common, the city’s MARTA public transit system offers a budget-friendly alternative, allowing residents to cut down on fuel and parking costs. The city is also becoming increasingly walkable and bike-friendly, adding to the range of affordable commuting options.
Moreover, as Atlanta continues to grow, its strong job market helps offset any cost increases that sometimes happen. It is also important to remember that Georgia’s lower tax burden does allow residents to keep more of their earnings.
The Art and Music Scene Does Its Part in Attracting People
Beyond its economic appeal, Atlanta has cemented itself as a cultural powerhouse, particularly in the realms of music and visual arts. The city is home to a thriving arts scene that blends traditional Southern influences with modern creativity. This ends up attracting both aspiring and established artists alike.
A 2023 study by the Atlanta Regional Commission found that the city had more than 1,700 arts and cultural nonprofit organizations. These organizations generated 70.8% of the nonprofit cultural revenue in the state, which adds up to a whopping $632,676,988.
Atlanta is often referred to as the capital of hip-hop, with artists like OutKast, T.I., Future, and Lil Baby shaping the global music industry. The city’s impact on hip-hop is undeniable, with Atlanta-based producers and record labels constantly pushing the genre in new directions.
Atlanta’s visual arts scene is equally impressive, featuring renowned institutions like the High Museum of Art, which showcases everything from classical masterpieces to cutting-edge contemporary exhibitions. However, it’s Atlanta’s street art and public murals that truly define its artistic identity.
Neighborhoods like Cabbagetown and the West End are filled with stunning murals that reflect the city’s history, activism, and creativity. Similarly, the Living Walls street art project has played a significant role in turning Atlanta into a mural-filled wonderland.
Frequently Asked Questions
1. Does Atlanta have a good job market?
Yes, Atlanta has a strong job market, particularly in tech, healthcare, logistics, and film industries. The city has seen steady job growth, and its affordability compared to other major metros makes it attractive for professionals seeking career opportunities.
2. What salary do you need to live in Atlanta?
The salary needed to live comfortably in Atlanta depends on lifestyle, but recent estimates suggest around $60,000 to $75,000 per year for a single person. Of course, higher income is always ideal even though Atlanta remains more affordable than cities like New York or Los Angeles.
3. Is Atlanta known for nightlife?
Yes, Atlanta has a thriving nightlife scene with diverse options, from high-energy clubs and rooftop bars to live music venues and comedy spots. Areas like Buckhead, Midtown, and Edgewood offer everything from hip-hop clubs to jazz lounges, making it a major entertainment hub.
All things considered, Atlanta’s rapid growth extends beyond job opportunities and affordability. This is a city that knows how to wield its economic power and cultural vibrancy in a surprisingly healthy balance.
You may be drawn in by the career prospects or the overall energy of the city; it doesn’t really matter. Atlanta is one destination where it’s still possible to build a nice and fulfilling life for yourself.
